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2023 Ford Bronco Release Date, Specs, Build, & Price

2023 Ford Bronco Build & Price

   Build & Price Your Ford Bronco   

The 2023 Ford Bronco is the highly anticipated edition of Ford's iconic off-road SUV and is now available through your local Ford dealer. If you are looking for details about the Bronco's available colors, interior features, or changes for the 2023 model year, you've come to the right place.

Our Ford dealership has compiled a detailed review of the 2023 Ford Bronco, so you can learn all you need to know about this rugged and adventurous SUV before your upcoming Bronco test drive or acquisition.

Whether you're just starting your Bronco SUV search or you have an order date for your 2023 Ford Bronco reservation, we welcome you to explore the new Ford Bronco for sale through our Tampa Ford dealer.


2023 Ford Bronco: Interior and Exterior

Ford Bronco Changes: What's New for 2023?

Big news for the 2023 model year is the arrival of the new Bronco Heritage Edition. Classic 1960s Bronco styling is here, thanks to throwback design cues like white wheels, a white roof, and a white grille. The stylish Heritage edition is available on both two-door and four-door Bronco models and is based on the Sasquatch package and the Big Bend trim level.

The enticing new Heritage edition sports a 300-horsepower turbocharged 2.3-liter engine with your choice of a 10-speed SelectShift automatic transmission or a seven-speed manual gearbox.

If you're looking for that classic Bronco styling with enhanced amenities, see the Heritage Limited Edition, also new for 2023. It's based on the Badlands trim but adds Heritage Limited badging on the center console, leather-trimmed plaid seating surfaces, and metal Bronco-script fender badging for a distinctive look.

Those are the most significant changes to the 2023 Ford Bronco. Keep reading for more details and specifications on the 2023 Bronco, including its price, release date, and more.


Performance and Capability

New Ford Bronco SUV shoppers can choose from two stellar powertrains when building their dream ride. The standard 2.3-liter turbocharged engine generates 300 horsepower and can be paired with an automatic or manual transmission.

The available high-output engine is a twin-turbocharged 2.7-liter EcoBoost V-6, cranking out 330 horsepower and coupled with the 10-speed SelectShift automatic transmission. And every 2023 Bronco features standard four-wheel drive (4WD), ensuring this SUV is ready for all sorts of off-road adventuring.

All editions of the 2023 Ford Bronco are built to tackle all terrains confidently, but adding the available 35-inch mud-terrain tires takes this SUV's mud-running capabilities to a truly elite level. There is a multitude of Bronco editions to choose from, meaning you can find one that's ideal for your overlanding or off-roading plans.

No matter which of these new Bronco SUVs for sale you select, you will enjoy the freedom and confidence that come with this go-anywhere vehicle. Explore the new Ford Bronco engines and performance capabilities when you tour and test-drive one of these SUVs.

2023 Ford Bronco: Exterior


Modern Tech and Interior Features

Like other new Ford SUVs, the 2023 Ford Bronco comes loaded with the automaker's latest technologies, along with smartphone integration and a large touch-screen display ranging from 8 to 12 inches.

Some of the next-level technologies offered on the 2023 Bronco include:

  • Trail Turn Assist
  • Trail Control
  • Trail 1-Pedal Drive
  • Up to seven G.O.A.T modes
  • SYNC 4 infotainment system
  • Wireless smartphone integration
  • Ford Co-Pilot360

The Bronco SUV's Ford Co-Pilot360 suite of advanced driver-assistance technologies and other safety systems include:

  • Pre-Collision Assist with Automatic Emergency Braking
  • Blind-Spot Information System
  • Cross-Traffic Alert
  • Lane-Keeping System
  • 360-Degree Camera with Off-Road Views
  • Hill Descent Control
  • Auto high-beam headlights
  • Rearview camera with backup assist

Whether you opt for a four-door or two-door Bronco, you'll find a highly versatile interior waiting for you. With cabin options like marine-grade vinyl seats and rubberized flooring with drain plugs, you can enjoy wherever adventure takes you, even if it includes your Bronco's interior getting a little wet along the way.

In two-door form, the new Bronco SUV boasts 22.4 cubic feet of standard cargo volume and up to 52.3 cubic feet with the rear seats folded. Step up to the four-door Bronco for even more cargo capacity, measuring up to 83 cubic feet with the second-row seats folded down.

Ford Bronco Trims for 2023

The new Ford Bronco is available in the following trim levels for the 2023 model year:

  • Bronco Base
  • Bronco Big Bend
  • Bronco Black Diamond
  • Bronco Outer Banks
  • Bronco Badlands
  • Bronco Heritage
  • Bronco Wildtrak
  • Bronco Everglades
  • Bronco Heritage Limited
  • Bronco Raptor

With so many trims and editions to choose from, how do you find your preferred version of this legendary Ford off-road SUV? Let's take a closer look at each 2023 Ford Bronco trim to help you decide.

The 2023 Bronco Base is the standard package for this rugged all-terrain SUV, sporting an advanced Ford 4x4 system with part-time selectable engagement. The 4x4 system is paired with a Terrain Management System, complete with five G.O.A.T. modes to help you go over any terrain.

The Bronco Base wears 16-inch steel wheels wrapped in 30-inch all-season tires. Cloth seats, carpeted flooring, and the SYNC 4 infotainment system with an 8-inch touch screen round out this well-equipped base model.

A Carbonized Gray grille, leather-wrapped steering wheel and shift knob, privacy glass, and aluminum wheels highlight the Bronco Big Bend edition. Its larger 17-inch aluminum wheels are finished in Carbonized Gray paint to match the SUV's grille, and they wear 32-inch all-terrain tires.

The New Black Diamond edition of the Bronco SUV is built for outdoor adventuring of all sorts, thanks to its washout interior and powder-coated bumpers. The marine-grade vinyl seats and rubberized flooring with drain plugs mean you can enjoy watersports without worrying about getting your Bronco's interior a little wet.

The Bronco Outer Banks trim rides on 18-inch black-painted aluminum wheels with 32-inch all-terrain tires and features standard LED headlights and taillights. Powder-coated tube steps and cloth seats with a heated front row complete the look. Leather seating surfaces are available on the Bronco Outer Banks trim.

Go extreme with your off-roading in the wicked Badlands edition of the 2023 Bronco SUV. Building on the marine-grade cabin of other Bronco models, the Badlands trim adds enhanced off-roading capabilities courtesy of off-road performance suspension, a front stabilizer bar disconnect, 33-inch all-terrain tires, and the Terrain Management System with seven G.O.A.T. modes.

Next is the Bronco Wildtrak, which introduces the 2.7-liter EcoBoost turbocharged V-6 engine to the mix. With 330 horsepower on tap, the Wildtrak delivers increased performance matched with additional G.O.A.T drive modes to take on any terrain with complete confidence.

Turn to the Bronco Everglades trim for factory-installed Ford Performance parts and increased all-terrain capability when the trail or swamp becomes too much for other SUVs. A Ford Performance WARN winch kit, Ford Performance heavy-duty bumper, and snorkel intake system ensure the Bronco Everglades is ready for anything thrown its way. The Everglades edition of the new Bronco SUV is available in four exterior colors: Eruption Green, Shadow Black, Area 51, and Cactus Gray.

The exclusive high-performance Bronco Raptor model takes this SUV's power and capabilities to their peak. Fitted with a high-powered 3.0-liter EcoBoost V-6 engine generating 440 pound-feet of torque and 418 horsepower, the Bronco Raptor brings brute force to this SUV lineup. Its massive 37-inch tires provide traction over even the gnarliest terrain in one of several G.O.A.T. modes, while its full-vehicle bash plates provide heavy-duty protection from the elements.

The new-for-2023 Bronco Heritage Edition is highlighted by iconic Bronco design cues. Its white wheels, grille, and roof contrast with its five available exterior colors: Race Red, Cactus Gray, Carbonized Gray Metallic, Azure Gray Metallic Tri-coat, and Shadow Black. Inside, its vintage plaid seats and white instrument panel carry on the exterior theme, including a white-painted grille with red lettering and classic Bronco script badging.

Like the Heritage edition, the new Bronco Heritage Limited boasts a white hardtop and unique badging inside and out. The Heritage Limited adds 17-inch dog-dish style black-painted wheels with a white wall for a distinctive appearance.

Now that you know about the available 2023 Bronco trims, let's review the exterior colors offered on this iconic Ford SUV.

Available 2023 Ford Bronco Colors

Ford offers the new Bronco SUV in an array of striking exterior colors as bold as the Bronco's design. Select from the following colors when building or shopping for your new Ford Bronco SUV:

  • Shadow Black
  • Carbonized Gray Metallic
  • Oxford White
  • Cactus Gray
  • Iconic Silver Metallic
  • Race Red
  • Eruption Green Metallic
  • Hot Pepper Red Metallic Tinted Clearcoat
  • Area 51
  • Velocity Blue Metallic
  • Azure Gray Metallic Tri-Coat

Which 2023 Bronco color and trim will you choose? Build and price your ideal version of this new Ford SUV or shop the current selection at your local Ford dealer today.


2023 Ford Bronco: Build and Price Yours Today

It's easy to build and price your new Ford Bronco online. You can build your preferred Bronco SUV via our dealership if you're in the Tampa area. Otherwise, feel free to select your Bronco on the Ford website and find a local Ford dealer to obtain an order date with your Bronco reservation.

Don't forget that you can always lease a Ford Bronco if you aren't looking to buy a brand-new SUV. Leasing a new Ford SUV through our dealership can help you upgrade affordably with budget-friendly monthly payments.

Inquire About Your 2023 Ford Bronco Reservation

Our Ford dealership welcomes drivers to build, order, and reserve their favorite new Ford vehicle here. So, whether you want to reserve the Ford F-150 Raptor R or a new Bronco, we're here for you with a simple and convenient process.

We hope this review of the 2023 Ford Bronco has helped you determine which of these new SUVs for sale you would like as your next adventure vehicle. However, if you're still deciding between multiple rugged Ford SUV models, see our Ford Bronco vs. Bronco Sport comparison.

Our Ford sales specialists are here to help with your Ford SUV search. So, don't wait to contact us if you have questions about the 2023 Ford Bronco lineup or any other new or pre-owned Ford vehicles available through our dealership.

2023 Ford Bronco

Frequently Asked Questions

When will the 2023 Ford Bronco be available?

The 2023 Ford Bronco release date has passed, so you can now order or secure a 2023 Bronco through your local Ford dealership. Whether you obtain a 2023 Ford Bronco reservation on your order date or simply shop the selection of new Bronco SUVs for sale on your local Ford dealership's new car lot, why not shop for your preferred 2023 Bronco SUV today?

Where can I order the 2023 Ford Bronco?

You can build, price, and order a 2023 Ford Bronco online through our Ford dealership in Tampa, FL. Shop our dealership website to find our secure online reservation form. Submit the form to get in contact with our sales associates, who will help you finalize your 2023 Ford Bronco reservation. If you have any questions about ordering your ideal 2023 Bronco SUV, contact our team today.

Where is the 2023 Ford Bronco manufactured?

The 2023 Ford Bronco is manufactured at the Ford Michigan Assembly Plant in Wayne, MI. Also called the Michigan Truck Plant, this manufacturing facility in Wayne is the same location where previous generations of the legendary Ford Bronco off-road SUV have been built. The new Ford Bronco two-door and four-door SUVs are built alongside the Ford Ranger pickup at the Michigan Assembly Plant.


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